As the world puts the clock an hour back and days are once again getting shorter, the motorcycle season in many places is slowly coming to an end. All-in-all, we’re looking back at a strange and restricted, but a great summer for bike trips.
As the pandemic started earlier this year, Guido and I have written a number of articles on the increased use of motorcycles and the positive effects of riding bikes during COVID-19. If you haven’t read them here, have a look:
- Are we riding less or more due to COVID-19?
- Buying a motorcycle during the pandemic
- Blood Bike Riders: UK’s humble heroes
Another positive development for the industry as a whole are the rising sales numbers of motorcycles in the several segments. At the start of COVID-19, the industry found itself at a crossroads, with several socio-economic factors negatively impacting sales. I actually wrote about the plunging sales back then, but the pandemic has almost miraculously led to a spike in riding activity and sales. The real question then, will it last?
Forbes interviewed motorcycle industry insider and market watcher Robert Pandya and asked him if the high-tide of sales will result in a renaissance for two-wheelers – a must read.